The mission of the College of Business is to prepare students to become successful professionals capable of leading organizations in a diverse, dynamic global economy. The College emphasizes teaching excellence and a learning environment in which the College contributes to student development and to the business community through professional involvement, applied intellectual contributions, and opportunities for global engagement.
Vision Statement - Strategic Direction
The College of Business at the University of North Alabama seeks to be a leading provider of high quality, affordable undergraduate professional management education for traditional students and working adults in the mid-south region served by the University. Further, the College of Business seeks to be a recognized leader in providing high quality affordable graduate and continuing education for entry level and mid-career business professionals in the U.S. and Asia. The College will be recognized for developing learning synergies based on the cornerstones of diversity and globalization to prepare our students for the challenges of the 21st century economy. The College emphasizes teaching excellence through innovation, applied research, engagement of faculty and students with the business community, and the use of technology to enhance the quality of our programs.
The College of Business recognizes and values the importance of accountability, ethical and professional behavior, globalization and cultural diversity, innovation, and continuous improvement. The College endeavors to create a positive climate of performance where faculty, staff and students recognize and value ethical and professional behavior, individual responsibility for performance improvement and continuous learning and where value is enhanced by and for all stakeholders of the College of Business and University. The mission and values of the College of Business are validated through regular assessment activities.