The Sanders College of Business and Technology supports the University's role as a traditional campus serving undergraduate students, but also offers multiple online degree programs for working professionals. The primary undergraduate student population to be served by the Sanders College of Business and Technology includes both traditional age and non-traditional high school and community college graduates from all over the United States. In recognition of the importance of diversity and globalization of the business environment, the Sanders College of Business and Technology seeks to also enroll well-prepared international students from a wide range of cultures. 

The Sanders College of Business and Technology is also committed to the online learner, working professional, and non-traditional student. The Sanders COBT offers many online program options, both undergraduate and graduate. The Master of Business Administration (MBA) program is the largest MBA in the state of Alabama in 2023 and has been the largest for seven years in a row with over 1,200 students. The College also offers the following online degree programs : Bachelor of Business Administration (Online BBA Flex), Master of Accountancy (MAcc), and Master of Health Administration (MHA).

The primary graduate student population to be served by the Sanders College of Business and Technology includes entry level and mid-career professionals who are well prepared to expand their management expertise and to prepare for career advancement. Students are sought from a wide variety of backgrounds and undergraduate majors. The College has students in our graduate programs from across the globe with students in 46 states and 27 different countries.

In support of the Sanders College of Business and Technology's Vision of providing high value programs that are accessible and affordable, the graduate programs and BBA Flex program serve a substantial number of working and mid-career professionals through their online course offerings. To facilitate the integration of a global outlook in all Sanders College of Business and Technology programs, the College also provides graduate business education to Asian students in their home country which creates learning synergies for Sanders College of Business and Technology faculty and students.